Apple · iPhone

iPhone Duo price in Japan

Apple Store prices in Japan for every iPhone Duo model, with tax, converted to pounds.

From · 256 GB

¥364,800about £1,743

US$2,308 · Includes 10% consumption tax

3rd cheapest of 40 countriesChecked 6 Oct 2026

Every iPhone Duo model in Japan

Colour doesn't change the price: Night Sky and Star White cost the same.

256 GB¥364,800Includes tax£1,743US$2,3083rd cheapest of 40

512 GB¥399,800Includes tax£1,910US$2,5293rd cheapest of 40

1 TB¥469,800Includes tax£2,244US$2,9723rd cheapest of 40

2 TB¥574,800Includes tax£2,746US$3,6363rd cheapest of 40

Price in Japan

256 GB, in yen

¥364,800 since we first checked it on 11 Sept 2026. The price hasn't changed.

Questions

Is the iPhone Duo cheaper in Japan than in the UK?

Yes. The 256 GB model costs ¥364,800, about £1,743, in Japan. In the UK it costs £1,999, so it's £256 (13% of the price in the UK) less in Japan.

Does the price include tax?

Yes. Apple's prices in Japan include 10% consumption tax.

Where is the iPhone Duo cheapest?

The US, at about £1,623 for the 256 GB model. Japan is 3rd cheapest of 40.

Can visitors get the tax back in Japan?

Yes. Spend at least ¥5,000 and you can claim about 9.1% back after fees: about ¥33,160 on the 256 GB model. We haven't confirmed that Apple Stores take part.

Has the price changed?

No. It has been ¥364,800 since we first checked it on 11 Sept 2026.

How Japan compares

256 GB · in pounds, with tax

United StatesCheapest · with average sales tax£1,623£120 less (7%)

JapanThis page£1,743Differences are against this

United KingdomYour market£1,999£256 more (15%)

TurkeyMost expensive£3,534£1,791 more (103%)

Compare with

Show prices in

40 countries. Differences are against the price in Japan; percentages are of that price. Prices for the US include our average sales tax.

Tax

Apple's prices in Japan include 10% consumption tax.

Tax refund for visitors

Scheme: Consumption Tax Exemption for Visitors
Minimum spend: ¥5,000
Refund: About 9.1% after fees
On the 256 GB model: About ¥33,160 back

Taken off when you pay: show your passport. Estimate: the rate after fees depends on the shop. We haven't confirmed that Apple Stores take part.

Prices in Japan in general

US = 100

General price level66

iPhone Duo, 256 GB vs US price107

General prices in Japan are 66% of the US level (2024). iPhone Duo, 256 GB costs 107% of its US price, with tax.

Japan: inflation, wages and prices

iPhone Duo in other countries

Nearest in price

1United States£1,623 2Hong Kong£1,682

3Japan (this page)£1,743

4United Arab Emirates£1,747 5Malaysia£1,756

Also in Asia

Taiwan Thailand China Singapore South Korea

iPhone Duo in all 40 countries

Other Apple products in Japan

iPhone 16from ¥139,800 iPhone 17from ¥159,800 iPhone 17efrom ¥124,800 iPhone 18 Profrom ¥219,800 iPhone 18 Pro Maxfrom ¥239,800

Sources and method

Prices collected from Apple's public website for Japan, checked 6 Oct 2026, with tax as Apple shows it. Converted at European Central Bank reference rates from 6 Oct 2026. Not affiliated with Apple. For guidance only, not tax or financial advice.

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